Business stories from Pakistan and South Asia
Every company keeps a ledger. Munshi reads it.
Short, sourced stories about the startups, family firms and markets of South Asia. How they grew, where the money went, and what the numbers say once the headlines fade.
The story index
Every entry in the book
How we work
Three rules on every page
Sources first
Every figure in a story links back to where it came from, listed in full under each video.
Numbers on screen
When a number is spoken, it is on screen at the same moment, so you can check it as you watch.
No hype
No get rich promises and no rumours about people. Claims about anyone living are always attributed.
About Munshi
Who is Munshi?
In South Asian trading houses, the munshi was the person who kept the books. He wrote down every rupee that came in and every rupee that went out, and he was usually the first to know when something was wrong.
Our Munshi is a calm owl with round spectacles and a ledger. He does not shout and he does not guess. He opens the books, reads what is there, and tells you the story the numbers tell.